All timeline stories.

July 16, 2021

A new identity: rebranded to RedRover

UAN’s name changed to RedRover to better reflect the organization’s work. Red was already an important and active color in the organization, representing strength, determination, and…
July 16, 2021

HEAR launches

Launched the Humane Education Ambassador Readers (HEAR) program (now known as RedRover Readers).
July 16, 2021

New leadership brings new direction

With new leadership came refined focus. Nicole Forsyth was hired as President and CEO and brought the vision of preventing animal abuse by building and fostering…
July 16, 2021 launches

In its 6-year run, the website facilitated the adoption of over 3,000 mares and foals cast off from the manufacture of the hormone-replacement drug Premarin, as…
July 16, 2021

Shifting focus to companion animals

As the animal welfare movement matured and the organization grew, the geographic reach was narrowed to the United States and Canada. UAN focused on the programs…
July 16, 2021

LifeLine launches

Launched the LifeLine program (now known as RedRover Relief).
July 16, 2021

EARS launches

Launched Emergency Animal Rescue Service (EARS) program (now known as RedRover Responders).
July 16, 2021

Early advocacy campaigns

UAN supported a ban for the use of carriage horses and advocated for the humane treatment of animals in the entertainment industry, Fur Free Friday, Earth…
July 16, 2021

United Animal Nations is founded

United Animal Nations, a 501(c)3 non-profit, was founded by Belton P. Mouras. Based in Sacramento, California, Mr. Mouras led a small group of humane movement workers…